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National Beverage Corp.’s business centers on sparkling water, juice and energy drinks. LaCroix sparkling water is its most significant brand; other brands include Rip It energy drinks and Everfresh juices. Shasta and Faygo soft drinks make up a smaller part of the portfolio. Almost all sales come from the United States.
The company develops flavors and produces canned and bottled drinks in its own factory network. Retailers and distributors buy its beverages for supermarkets, convenience stores and food-service locations. It delivers through warehouses, its own delivery fleet and independent distributors.
The business depends on consumers continuing to choose its brands and retailers continuing to carry them. Large retailers’ purchasing power limits its ability to raise prices, while packaging and ingredient costs fluctuate and cannot always be passed on to customers. Production, packaging, quality and labeling must comply with beverage regulations.
The risk section is the longest, dullest part of the filing. This keeps only what can really hurt you: where it hits, how hard, when it plays out.
Every company claims an edge. Each one is checked against hard numbers like margins and returns: which hold, and which line gives way first.
PepsiCo's North American beverages vie with National Beverage's sparkling waters, sodas and energy drinks for store shelves and shoppers' spending. Watch its beverage pricing and promotions, rather than its food business, for pressure on National Beverage's retail sales.
Keurig Dr Pepper competes with National Beverage in the same U.S. retail channels with sodas, juices, waters and energy drinks, selling to bottlers, distributors and retailers. Its U.S. Refreshment Beverages business is the part to watch for competition across National Beverage's drink range.
Coca-Cola's sparkling drinks, waters and juices compete with National Beverage's LaCroix, Shasta, Faygo and juice brands; its finished-drink operations sell to retailers and distributors. Watch pricing and promotion in those categories for the pressure facing National Beverage's brands.
Zevia PBC sells zero-sugar, zero-calorie drinks through retailers that also carry National Beverage's calorie-free sparkling waters and sodas, including grocery, natural-food and mass-market stores. Soda accounted for approximately 95% of Zevia's 2025 net sales, making that line the clearest place to watch this rivalry.
Coca-Cola Consolidated makes and delivers Coca-Cola, Monster and Dr Pepper beverages to retailers, competing with National Beverage across its territories in 14 U.S. states and the District of Columbia. Its bottle-and-can sales to retailers offer a regional view of that competition, with Coca-Cola Company products accounting for approximately 85% of the volume.
National Beverage buys beverage cans from Ardagh Metal Packaging S.A., so this can maker matters directly to its packaging supply and production costs. Watch news on can pricing and supply: National Beverage cited higher packaging and ingredient costs among the reasons for its Fiscal 2026 gross-profit decline.
Monster Beverage's energy drinks compete with National Beverage's Rip It in convenience stores, mass retailers and military outlets, reaching buyers mainly through bottlers and beverage distributors. Its packaged energy-drink sales are more relevant to Rip It's competition than its alcohol business.
Celsius Holdings sells CELSIUS, Alani Nu and Rockstar energy drinks that compete with National Beverage's Rip It for U.S. consumer purchases. Watch its U.S. energy-drink sales rather than its adjacent wellness products for the rivalry most relevant to Rip It.
Reed's, Inc. sells natural and premium drinks to retailers, distributors and consumers, competing with National Beverage's branded beverages through U.S. natural, specialty and mainstream channels. Changes in distribution for its Reed's and Virgil's brands are worth watching alongside LaCroix's reach in natural and specialty stores.
Ardagh Metal Packaging S.A. earningsAMBP
Ardagh Metal Packaging’s report will show whether can supply and pricing are adding pressure to National Beverage’s production and gross profit per case.
Read Ardagh’s comments on can supply and pricing alongside National Beverage’s reported packaging-cost trends. Reliable supply and easing price pressure would reduce the risk of production disruption and further cost increases per case; tighter supply or stronger pricing pressure would make it harder for National Beverage to maintain output and gross profit per case.
Keurig Dr Pepper Inc. earningsKDP
Keurig Dr Pepper’s U.S. Refreshment Beverages report will show whether demand for sodas, juices, waters and energy drinks is holding or weakening in retail channels it shares with National Beverage.
Look at Keurig Dr Pepper’s U.S. Refreshment Beverages sales and any comments on volume or promotions. Steady sales and volume would suggest demand for drinks in shared retail channels is holding, a more supportive backdrop for National Beverage; weakness would point to cooling channel demand, but would not by itself prove National Beverage’s sales are falling.
Zevia PBC earningsZVIA
Zevia’s soda sales will show whether demand and competition for zero-sugar drinks are strengthening or easing in shared retail channels.
Focus on Zevia’s soda sales rather than treating its entire business as one drink category. Stronger soda sales would signal demand for zero-sugar drinks and tougher competition for National Beverage’s calorie-free waters and sodas; weaker sales would ease that competitive signal but would not prove National Beverage sold more.
Monster Beverage Corporation earningsMNST
Monster’s packaged energy-drink sales will show how demand and competition for Rip It are changing in the convenience, mass-retail and military outlets where the two compete.
Look at Monster’s packaged energy-drink sales, not its alcohol business. Stronger sales would show demand holding in these outlets, while also signaling that Monster is competing harder for Rip It’s buyers; weaker sales could ease that pressure but would not establish that Rip It volume increased.
National Beverage Corp. earningsThis company
National Beverage’s report will show whether LaCroix and its other brands can hold onto buyers after price increases and keep revenue per case ahead of packaging and ingredient costs.
Read average selling price per case alongside case volume and cost of sales per case. Steady volume with selling prices rising faster than costs would show that the brands are keeping buyers and price increases are widening gross profit per case; falling volume, or costs rising as fast as or faster than prices, would show that consumer pull or cost pressure is offsetting the increases.
