Stock daily read

What happened with MDLZ today?

Why it moved
Explains possible causes using the day’s news and filings
Moving with the market?
Uses market moves and trading volume to assess what drove the change
What to watch next
The next thing that could change the call, and what to look for

No read yet

Uses news and trading volume to explain the day’s move and how it relates to the market.

Investment outlook

MDLZ in three months: buy, wait or sell?

Stop guessing. Get the call, a three-month target price, the best and worst cases, and a source for every claim.

In the report
  • Buy / Wait / Sell rating
  • 3-month target price
  • Bear · Base · Bull
  • vs. the market

Company

Company overview

Mondelēz International owns snack brands including Oreo, Ritz, Cadbury Dairy Milk and Milka. Biscuits and baked snacks bring in the most revenue, followed by chocolate. Supermarkets, other retailers, wholesalers and distributors buy its products to sell to consumers; the company also sells through online channels, including its own websites.

Most revenue comes from outside the United States, and sales are spread across customers rather than dependent on one dominant buyer. The business relies on consumers continuing to choose its brands and retailers giving them shelf space. Retailers also sell competing private-label products and can press for lower prices or more promotions.

Profitability depends on securing ingredients such as cocoa, dairy and wheat and balancing their costs against product prices. Cocoa is particularly important to its chocolate and biscuit products. Raising prices can help cover higher costs but can also reduce purchases or prompt retailers to remove products. Food-labeling and advertising restrictions also limit how it can promote its brands in some markets.

Read allShow less
Source: SEC filing

Red flags

Know what’s buried in MDLZ’s filings before you buy

The risk section is the longest, dullest part of the filing. This keeps only what can really hurt you: where it hits, how hard, when it plays out.

Sorted into
  • Happening now
  • Could go wrong
  • Built in

Moat

MDLZ says it has a moat. Does it hold up?

Every company claims an edge. Each one is checked against hard numbers like margins and returns: which hold, and which line gives way first.

Each edge rated
  • Strong
  • Moderate
  • Limited
  • Unproven

Related companies

  • Competition
  • Shared drivers
  • Supplier
  • Customer

Mondelēz’s results hinge on cocoa costs and snack demand; privately held Mars, whose KIND and Nature’s Bakery bars compete with Clif, is also worth watching.

  • Hershey and Mondelēz both sell branded chocolate and confectionery to consumers, so cocoa costs and shoppers’ willingness to pay higher chocolate prices matter to both. Watch whether Hershey’s chocolate sales hold up as prices rise for a read on the demand facing Mondelēz.

  • Campbell’s competes for the same North American biscuit purchases as Mondelēz: its Pepperidge Farm cookies and Goldfish and Lance crackers rival Oreo, Ritz and other biscuits. Its cookie and cracker sales are the part to watch for pressure on Mondelēz’s North American snack business.

  • PepsiCo competes with Mondelēz for consumers’ snack spending, selling chips and Quaker bars against Mondelēz’s crackers, salted snacks and Clif bars. Watch its North American food business, which sells snacks to retailers and independent distributors, rather than beverage results.

  • General Mills competes for retail snack purchases with Mondelēz, putting Nature Valley bars and other grain snacks up against Clif bars and baked snacks. Nature Valley’s sales are a more relevant signal for Clif’s competitive position than General Mills’ broader food and pet-food results.

  • J.M. Smucker competes with Mondelēz for North American shoppers buying sweet baked goods, including cakes, pastries and other baked snacks. Watch its sweet baked goods sales for a view of competition in Mondelēz’s baked-snack business, rather than its coffee or pet products.

  • Flowers Foods competes with Mondelēz for U.S. consumers’ packaged bakery purchases through Tastykake and Simple Mills products. Those brands’ sales are the relevant competition to watch for Mondelēz’s baked snacks and biscuits, rather than Flowers’ bread business.

  • Simply Good Foods competes with Mondelēz for nutrition-oriented snack purchases, with Quest and Atkins bars, cookies and confections taking on Clif bars and other snacks. Watch those products’ sales and presence in retailers’ nutrition and wellness aisles for the pressure facing Clif.

  • John B. Sanfilippo & SON manufactures and distributes bars that compete directly with Mondelēz’s Clif, alongside its nuts and snack mixes. Watch its bar business for competition facing Clif; its broader nut-processing results cover a different business.

Agenda

in 8 daysWed, Oct 28

  1. 2:00 PMET

    Fed Interest Rate Decision

    For Mondelēz, the Fed’s policy rate—the rate guiding borrowing costs across the economy—matters because it can change the interest expense on commercial paper and other debt used to fund its business.

in 9 daysThu, Oct 29

  1. Time to be announced
    Major

    Mondelez International, Inc. earningsThis company

    Mondelez’s report will show whether it can steady sales volume and product mix under input-cost pressure and turn pricing into a firmer operating margin.

  2. Time to be announced

    The Hershey Company earningsHSY

    Hershey’s chocolate sales and reported price and volume changes will show how shoppers respond to higher chocolate prices, a useful signal for Mondelez’s chocolate demand.

in 15 daysWed, Nov 4

  1. Time to be announced

    John B. Sanfilippo & SON earningsJBSS

    John B. Sanfilippo & SON’s bar business will show whether a direct rival is gaining ground against Mondelēz’s Clif snacks.

in 35 daysTue, Nov 24

  1. Time to be announced

    The J.M. Smucker Company earningsSJM

    J.M. Smucker’s sweet baked goods sales will show how strongly it is competing with Mondelēz for baked-snack shoppers.

in 49 daysTue, Dec 8

  1. Time to be announced

    The Campbell's Company earningsCPB

    Campbell’s cookie and cracker sales will show whether its brands are gaining ground against Mondelēz in North American biscuits.