Stock daily read

What happened with YEXT today?

Why it moved
Explains possible causes using the day’s news and filings
Moving with the market?
Uses market moves and trading volume to assess what drove the change
What to watch next
The next thing that could change the call, and what to look for

No read yet

Uses news and trading volume to explain the day’s move and how it relates to the market.

Investment outlook

YEXT in three months: buy, wait or sell?

Stop guessing. Get the call, a three-month target price, the best and worst cases, and a source for every claim.

In the report
  • Buy / Wait / Sell rating
  • 3-month target price
  • Bear · Base · Bull
  • vs. the market

Company

Company overview

Yext, Inc. helps businesses keep information about their locations, people and services consistent across their own websites and outside services such as Google, Apple and Yelp. Customers maintain that information in a central database called the Knowledge Graph, and Yext distributes updates through its Publisher Network. Products such as Listings, Pages and Reviews let customers manage business listings, build web pages and respond to reviews from the same platform.

Most revenue comes from platform subscriptions and associated support. Enterprise and mid-size businesses pay Yext directly and provide most of its revenue; resellers also contribute a significant share, with Yext contracting with the reseller rather than the end customer. Annual and multi-year subscription prices depend on the features selected and the number of locations or other entities, licenses or capacity covered. Professional services provide a smaller revenue stream.

The business depends on customers renewing and expanding subscriptions, and on continued access to outside platforms—especially Google, whose loss could prompt customers to leave. U.S. rules also restrict, and sometimes prohibit, certain sensitive personal-data transfers to entities in or linked to China and other designated countries, limiting how Yext can arrange data sharing with service providers.

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Source: SEC filing

Red flags

Know what’s buried in YEXT’s filings before you buy

The risk section is the longest, dullest part of the filing. This keeps only what can really hurt you: where it hits, how hard, when it plays out.

Sorted into
  • Happening now
  • Could go wrong
  • Built in

Moat

YEXT says it has a moat. Does it hold up?

Every company claims an edge. Each one is checked against hard numbers like margins and returns: which hold, and which line gives way first.

Each edge rated
  • Strong
  • Moderate
  • Limited
  • Unproven

Related companies

  • Competition
  • Shared drivers
  • Supplier
  • Customer
  • Sprinklr, Inc. competes for enterprise spending on social-media management, customer feedback and digital engagement that Yext also serves. Its Sprinklr Social and Sprinklr Insights products are the clearest places to watch that competition with Yext’s social-engagement and review-management subscriptions.

  • Sprout Social, Inc competes for businesses’ social-media management spending with Yext’s Social and compliant social-engagement products. Watch its news on customers’ privacy and security requirements: Sprout Social says these demands have raised barriers to entry in that market.

  • HubSpot competes for business marketing teams’ spending with software that overlaps Yext’s content, pages, social and communications products. Watch its marketing, content and customer-engagement offerings, which businesses can buy separately or together, rather than treating all of HubSpot’s results as a measure of competition with Yext.

  • Salesforce, Inc.’s marketing and customer-engagement software competes for some of the enterprise budgets served by Yext’s digital marketing and Hearsay communications products.

Agenda

in 8 daysWed, Oct 28

  1. 2:00 PMET

    Fed Interest Rate Decision

    Yext’s Fed-linked borrowing costs can change as policy rates move, affecting the interest it pays on term loans tied to SOFR, a benchmark borrowing rate.

in 14 daysTue, Nov 3

  1. Time to be announced

    Sprout Social, Inc earningsSPT

    Sprout Social’s report will show whether businesses still fund social-media management despite rising privacy and security requirements, a budget pool Yext’s Social products also compete for.

in 43 daysWed, Dec 2

  1. Time to be announced

    Sprinklr, Inc. earningsCXM

    Sprinklr’s report will show whether enterprises are spending on social management and customer feedback, budgets its Sprinklr Social and Insights products share with Yext’s social and review subscriptions.

in 55 daysMon, Dec 14

  1. Time to be announced
    Major

    Yext, Inc. earningsThis company

    Yext earns recurring platform subscriptions from businesses, and this report will show whether renewals and customer expansion can offset lost or reduced subscriptions without relying on acquisitions for growth.