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What happened with TOON today?

Why it moved
Explains possible causes using the day’s news and filings
Moving with the market?
Uses market moves and trading volume to assess what drove the change
What to watch next
The next thing that could change the call, and what to look for

No read yet

Uses news and trading volume to explain the day’s move and how it relates to the market.

Investment outlook

TOON in three months: buy, wait or sell?

Stop guessing. Get the call, a three-month target price, the best and worst cases, and a source for every claim.

In the report
  • Buy / Wait / Sell rating
  • 3-month target price
  • Bear · Base · Bull
  • vs. the market

Company

Company overview

Media companies and owners of entertainment properties pay Kartoon Studios to turn their projects into animated shows and films. Its Mainframe Studios subsidiary handles this commissioned work, which supplies most of the company’s revenue. Kartoon Studios also develops its own children’s programming and manages rights to entertainment brands.

Content distribution is its next-largest revenue source. Networks and streaming services, including Netflix and Nickelodeon, pay to license programming, while Kartoon Channel!, Ameba and Frederator’s YouTube operations earn advertising or subscription revenue. Manufacturers also pay to use its brands on merchandise, often with minimum payment guarantees. Separately, its Beacon agency helps children’s and family brands plan and buy advertising, earning retainers and commissions.

Most revenue comes from a small group of customers, so the business depends heavily on retaining their work. Production schedules affect when projects reach customers, while audience interest affects viewing and demand for licensed programming and merchandise.

Continuing operations also depends on generating revenue and obtaining additional capital; management has identified substantial doubt about the company’s ability to continue operating. Securities rules and an investor agreement restrict some fundraising options, including certain share sales and variable-rate financing transactions.

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Source: SEC filing

Red flags

Know what’s buried in TOON’s filings before you buy

The risk section is the longest, dullest part of the filing. This keeps only what can really hurt you: where it hits, how hard, when it plays out.

Sorted into
  • Happening now
  • Could go wrong
  • Built in

Moat

TOON says it has a moat. Does it hold up?

Every company claims an edge. Each one is checked against hard numbers like margins and returns: which hold, and which line gives way first.

Each edge rated
  • Strong
  • Moderate
  • Limited
  • Unproven

Related companies

  • Competition
  • Shared drivers
  • Supplier
  • Customer
  • Netflix pays to carry Kartoon Studios’ programming, but its subscription-funded shows also compete with Kartoon’s children’s content and streaming services for viewers. Watch its children’s programming acquisitions for demand for outside content such as Kartoon’s.

  • Walt Disney competes with Kartoon Studios for children’s audiences, programming buyers and advertisers: both produce and distribute entertainment and license their characters. Disney’s content licensing and streaming advertising businesses are the parts to watch for this rivalry, rather than its parks.

  • Mattel is a customer and licensee of Kartoon Studios, so its toy and family-entertainment businesses provide demand for licensed characters and animated programming. Watch Mattel’s licensed toy business: Kartoon earns fees for allowing manufacturers to use its characters, with some agreements also paying more when merchandise sales exceed minimum guarantees.

  • Sony competes with Kartoon Studios to sell television and animation programming to buyers, but Sony Pictures Animation has also developed programming with Kartoon’s Frederator. News of that programming partnership is more directly relevant to Kartoon than Sony’s PlayStation business.

  • Lionsgate competes with Kartoon Studios for the money streaming services and broadcasters spend on programming; both produce television shows and sell rights to carry their content. Watch Lionsgate’s television production and content licensing business for competition for those buyers’ budgets.

  • Comcast is both a content customer and licensee of Kartoon Studios and a rival that produces and distributes entertainment through its media and studio businesses. Its content purchases matter to Kartoon’s licensing revenue, while its own productions compete with Kartoon’s programming.

  • Alphabet’s YouTube advertising business and Kartoon Studios’ Frederator creator network both depend on video viewing and advertiser spending. Watch YouTube advertising revenue alongside viewing trends: lower viewership cut Frederator’s YouTube content revenue by $2.2 million in the year ended December 31, 2025.

Agenda

in 2 daysThu, Oct 22

  1. Time to be announced

    Comcast Corp earningsCMCSA

    Comcast's report will show whether this media buyer and content licensee is sustaining programming activity, a signal of demand facing Kartoon Studios.

in 8 daysWed, Oct 28

  1. Time to be announced

    Alphabet Inc. earningsGOOG

    Alphabet's report will show whether YouTube viewing and ad revenue are holding up, a market signal for Kartoon Studios' Frederator creator network.

  2. 2:00 PMET

    Fed Interest Rate Decision

    Fed rate decisions affect what Kartoon pays in interest on its $11.8 million of production-facility borrowing, which is priced above bank prime.

in 16 daysThu, Nov 5

  1. Time to be announced

    Mattel, Inc. earningsMAT

    Mattel's report will show whether toy demand supports licensed characters, including the products that can generate licensing revenue for Kartoon Studios.

  2. Time to be announced

    Lionsgate Studios Corp. earningsLION

    Lionsgate's television production and content licensing will show whether broadcasters and streamers are still spending in the market where Kartoon Studios sells programming rights.

in 23 daysThu, Nov 12

  1. Time to be announced
    Major

    Kartoon Studios, Inc. earningsThis company

    Kartoon Studios' report will show whether commissioned animation work can keep supporting revenue as content distribution stabilizes or continues to weaken.