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What happened with NXST today?

Why it moved
Explains possible causes using the day’s news and filings
Moving with the market?
Uses market moves and trading volume to assess what drove the change
What to watch next
The next thing that could change the call, and what to look for

No read yet

Uses news and trading volume to explain the day’s move and how it relates to the market.

Investment outlook

NXST in three months: buy, wait or sell?

Stop guessing. Get the call, a three-month target price, the best and worst cases, and a source for every claim.

In the report
  • Buy / Wait / Sell rating
  • 3-month target price
  • Bear · Base · Bull
  • vs. the market

Company

Company overview

Nexstar Media Group’s business centers on U.S. local television stations, where it produces or acquires programming and sells access to the audiences it attracts. It owns stations and provides programming, sales or other services to independently owned stations. Its national properties include The CW and NewsNation, alongside digital outlets such as The Hill.

Distribution fees supply most of its revenue. Cable, satellite and internet-based television distributors generally pay according to subscriber counts to carry its station signals and networks. Local and national businesses supply most of the remaining revenue by buying television and digital advertising. Political campaigns and organizations also buy airtime, making election years an important source of advertising swings.

The business depends on retaining viewers, negotiating carriage fees and balancing subscriber losses against higher fees per subscriber. Two customers each supply a substantial share of revenue. Nexstar also pays major broadcast networks for affiliated programming; those networks generally negotiate streaming carriage for its local affiliates because affiliation agreements restrict Nexstar’s ability to grant those rights itself. Its stations need renewable FCC licenses, and its national audience reach is at the federal ownership limit, restricting further station acquisitions or requiring divestitures.

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Source: SEC filing

Red flags

Know what’s buried in NXST’s filings before you buy

The risk section is the longest, dullest part of the filing. This keeps only what can really hurt you: where it hits, how hard, when it plays out.

Sorted into
  • Happening now
  • Could go wrong
  • Built in

Moat

NXST says it has a moat. Does it hold up?

Every company claims an edge. Each one is checked against hard numbers like margins and returns: which hold, and which line gives way first.

Each edge rated
  • Strong
  • Moderate
  • Limited
  • Unproven

Related companies

  • Competition
  • Shared drivers
  • Supplier
  • Customer

Nexstar’s results hinge on fees paid by distributors to carry its stations and election-cycle advertising, while its proposed TEGNA acquisition adds dependence on regulatory approval and acquisition financing.

  • Gray Media and Nexstar compete for viewers and businesses’ advertising budgets through large U.S. local television station portfolios. Gray’s local station ratings show how strongly it competes for the audiences that determine advertising rates.

  • Sinclair and Nexstar depend on the same two revenue sources: businesses buying local television advertising and distributors paying to carry their stations. Sinclair’s local media advertising and carriage-fee revenue offer a comparison for Nexstar’s advertising demand and distribution business.

  • E.W. Scripps competes with Nexstar for local television viewers and advertising bought by local and national businesses across U.S. markets. Watch Scripps’ core advertising revenue, whose broadcast spot prices depend on audience size, demographics and demand for available airtime.

  • Nexstar pays Fox Corporation for FOX programming on its affiliated stations, yet Fox’s owned stations and FOX News also compete with Nexstar’s stations and NewsNation for viewers and advertising. FOX affiliation agreement renewals matter to Nexstar’s programming costs.

  • Versant Media Group’s MS NOW competes with Nexstar’s NewsNation for national news audiences, and both companies earn money from advertisers and distributors carrying their programming. Versant’s network advertising and distribution revenue provide a comparison for those same revenue sources at Nexstar, though they cover more than news.

  • Entravision Communication competes with Nexstar for local television and digital advertising budgets, but focuses on businesses targeting Latino consumers. Its U.S. digital revenue, mostly paid by local businesses buying managed campaigns and consultation, offers a narrower view of local advertising demand.

  • Newsmax competes directly with Nexstar’s NewsNation for national news viewers and advertisers paying to reach them. Newsmax’s cable and streaming audience reach shows the scale of the rival NewsNation faces.

Agenda

in 8 daysWed, Oct 28

  1. 2:00 PMET

    Fed Interest Rate Decision

    Nexstar’s Fed rate decision matters because it can move SOFR, the benchmark rate on its $3.6 billion of floating-rate debt, changing interest paid and cash left for its stations, programming and other needs.

in 13 daysMon, Nov 2

  1. Time to be announced

    Fox Corporation earningsFOX

    Fox's report will show how its television business is doing, offering context for the programming costs Nexstar incurs for Fox shows on its affiliated stations.

in 15 daysWed, Nov 4

  1. Time to be announced

    Sinclair, Inc. earningsSBGI

    Sinclair's report will show what local advertisers and TV distributors are paying for its stations, a comparison for two major sources of Nexstar's revenue.

in 16 daysThu, Nov 5

  1. Time to be announced
    Major

    Nexstar Media Group, Inc. earningsThis company

    Nexstar's report will show whether it can hold distribution revenue steady while advertising brings in enough to support programming and operating costs.

  2. Time to be announced

    The E.W. Scripps Company earningsSSP

    E.W. Scripps' core advertising revenue will show what local businesses are spending on nonpolitical TV ads, a market signal for Nexstar's comparable business.

in 23 daysThu, Nov 12

  1. Time to be announced

    Newsmax, Inc. earningsNMAX

    Newsmax's report will show the reach of its cable and streaming business, as it competes with Nexstar's NewsNation for national news viewers and advertisers.