Stock daily read

What happened with FNKO today?

Why it moved
Explains possible causes using the day’s news and filings
Moving with the market?
Uses market moves and trading volume to assess what drove the change
What to watch next
The next thing that could change the call, and what to look for

No read yet

Uses news and trading volume to explain the day’s move and how it relates to the market.

Investment outlook

FNKO in three months: buy, wait or sell?

Stop guessing. Get the call, a three-month target price, the best and worst cases, and a source for every claim.

In the report
  • Buy / Wait / Sell rating
  • 3-month target price
  • Bear · Base · Bull
  • vs. the market

Company

Company overview

Funko turns licensed characters and designs into physical products for fans. Collectibles, mainly figures, generate most of its revenue, with Pop! among its principal brands. Loungefly adds bags, wallets and other fashion accessories, while Mondo is a smaller part of the business. Funko designs most products in-house and uses outside manufacturers, primarily in Vietnam and China, to make them.

Retailers and distributors buy most of its products for resale to consumers. Customers include Amazon, Hot Topic, Walmart and Target; Funko also sells directly through its websites and flagship stores. Retail customers do not commit to long-term purchase volumes, so sales depend on consumer interest translating into retailer orders.

Nearly all sales come from licensed products. A relatively small group of content owners supplies the rights behind most sales, with Disney, Lucasfilm and Marvel together accounting for a substantial share. Funko pays royalties for those rights, sometimes with minimum guarantees. Licenses are not automatically renewed, and Funko generally must stop selling the related products when an agreement ends. Keeping those rights and matching products to changing pop-culture interests are central to the business.

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Source: SEC filing

Red flags

Know what’s buried in FNKO’s filings before you buy

The risk section is the longest, dullest part of the filing. This keeps only what can really hurt you: where it hits, how hard, when it plays out.

Sorted into
  • Happening now
  • Could go wrong
  • Built in

Moat

FNKO says it has a moat. Does it hold up?

Every company claims an edge. Each one is checked against hard numbers like margins and returns: which hold, and which line gives way first.

Each edge rated
  • Strong
  • Moderate
  • Limited
  • Unproven

Related companies

  • Competition
  • Shared drivers
  • Supplier
  • Customer
  • JAKKS Pacific competes with Funko for shelf space and character licenses, selling licensed figures and other character merchandise to overlapping mass-market retailers. Its sales to Target and Walmart are worth watching for signs of retailer demand for these products.

  • Funko depends on The Walt Disney Company for permission to use Disney, Marvel and Lucasfilm characters on merchandise; those separately licensed properties together accounted for approximately 28% of Funko’s 2025 sales. Watch Disney’s content-release schedules, audience response and licensing decisions, which can affect Funko’s product sales and its right to keep selling them.

  • Hasbro competes with Funko for collectors’ spending and retailer shelf space: both sell licensed toys and collectibles through retailers and directly to fans. Hasbro’s Consumer Products results are the closer comparison for Funko than its games and digital-gaming business.

  • GameStop buys Funko products to resell to fans through its stores and online, making it both a customer and a window into spending on pop-culture merchandise. Watch its collectibles sales, which include toys and apparel, rather than treating its gaming-console and software sales as a read on Funko.

Agenda

todayTue, Oct 20

  1. Time to be announced

    Hasbro, Inc. earningsHAS

    Hasbro and Funko both sell licensed toys and collectibles to retailers and fans, so Hasbro’s report will show how demand and shelf-space competition in that shared market are shaping up.

in 8 daysWed, Oct 28

  1. 2:00 PMET

    Fed Interest Rate Decision

    The Fed’s rate decision signals the direction of borrowing costs, which can change interest expense on Funko’s $219.9 million of Credit Facilities debt and leave more or less cash for operations and debt service.

in 16 daysThu, Nov 5

  1. Time to be announced
    Major

    Funko, Inc. earningsThis company

    Funko sells licensed collectibles through retailers and other channels, and this report will show whether sales are stabilizing and product costs are still squeezing its margins.

in 28 daysTue, Nov 17

  1. Time to be announced

    The Walt Disney Company earningsDIS

    Disney licenses its Disney, Marvel and Lucasfilm characters to Funko under separate agreements; those properties together accounted for about 28% of Funko’s 2025 sales, making Disney’s content and licensing decisions important to what Funko can sell.

  2. 8:30 AMET pre-market

    Retail Sales MoM (Oct)

    Retail sales track purchases at retailers, where Funko sells its Pop!, Loungefly and other pop-culture products; stronger or weaker consumer spending can change retailer orders and Funko’s net sales.

in 49 daysTue, Dec 8

  1. Time to be announced

    GameStop Corp. earningsGME

    GameStop resells Funko products, so its collectibles sales, including toys and apparel, offer a better read on customer demand for Funko-related merchandise than its sales of consoles and software.