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What happened with BL today?

Why it moved
Explains possible causes using the day’s news and filings
Moving with the market?
Uses market moves and trading volume to assess what drove the change
What to watch next
The next thing that could change the call, and what to look for

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Uses news and trading volume to explain the day’s move and how it relates to the market.

Investment outlook

BL in three months: buy, wait or sell?

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Company

Company overview

BlackLine helps finance and accounting teams reconcile accounts, close the books and consolidate financial statements. Its BlackLine Studio360 Platform connects to customers’ existing financial systems and also helps manage transactions between group companies and collect payments on customer invoices. It serves mid-size and large businesses and public-sector organizations. Financial Close & Consolidation solutions generate most of its revenue.

Customers pay subscription fees, typically billed annually in advance, and can pay more to add products during their contracts. Cloud subscriptions account for nearly all revenue; implementation, consulting and training contribute a smaller share. The business depends on customers renewing subscriptions and buying additional products.

BlackLine sells mainly through its own sales force, supported by partners. SAP also resells its software as SAP SolEx, with BlackLine receiving a share of those sales. This channel supplies a material part of revenue, making SAP an important partner; either company can terminate the agreement on notice.

Because the platform processes sensitive customer data, privacy and data-transfer rules constrain how BlackLine delivers its services. Export controls and sanctions also restrict where and to whom it can sell.

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Source: SEC filing

Red flags

Know what’s buried in BL’s filings before you buy

The risk section is the longest, dullest part of the filing. This keeps only what can really hurt you: where it hits, how hard, when it plays out.

Sorted into
  • Happening now
  • Could go wrong
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Moat

BL says it has a moat. Does it hold up?

Every company claims an edge. Each one is checked against hard numbers like margins and returns: which hold, and which line gives way first.

Each edge rated
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Related companies

  • Competition
  • Shared drivers
  • Supplier
  • Customer

BlackLine’s growth depends on businesses adopting finance automation and expanding their use, with privately held HighRadius a key invoice-to-cash rival missing from this list.

  • Oracle competes directly for businesses buying BlackLine’s software to turn accounting records into financial reports: its applications also handle closing the books, consolidating accounts and reconciling balances.

  • SAP both competes for businesses buying BlackLine’s finance software and helps sell it: its own finance and accounting applications overlap with BlackLine’s workflows, while it also resells BlackLine software as SAP solution extensions.

  • Workiva and BlackLine compete for enterprise finance teams buying cloud reporting and compliance software, but Workiva links data across reports while BlackLine focuses on closing the books. Workiva’s financial-reporting subscriptions are the area to watch for demand from those finance teams.

  • Workday competes with BlackLine for medium-sized and large organizations buying software for overlapping finance tasks: Workday sells cloud Financial Management subscriptions, while BlackLine automates accounting and collections. Watch adoption of Workday’s Financial Management applications among those customers, rather than its broader human-resources business.

  • BILL Holdings, Inc. overlaps with BlackLine in selling businesses software to manage money owed by customers, but BILL emphasizes smaller businesses and processing payments, while BlackLine serves mid-size and large organizations. Watch BILL’s accounts-receivable adoption, not just total payment volume, for the closest comparison with BlackLine’s collections business.

  • Vertex, Inc. and BlackLine draw on adjacent enterprise finance budgets: businesses license Vertex software to calculate taxes on sales and purchases and meet tax rules, while they buy BlackLine to automate closing the books and collections. Vertex’s tax-software subscription revenue offers a view of spending on finance compliance, rather than direct demand for BlackLine’s accounting tools.

  • Genpact and BlackLine address businesses’ efforts to modernize finance operations in different ways: companies pay Genpact to run and transform outsourced finance and accounting processes, while they buy BlackLine software to automate those processes.

Agenda

tomorrowWed, Oct 21

  1. Time to be announced

    SAP SE earningsSAP

    SAP sells finance software that overlaps with BlackLine’s workflows and also resells BlackLine products, so its report offers clues about demand in that market but cannot establish BlackLine’s resale sales.

in 16 daysThu, Nov 5

  1. Time to be announced
    Major

    BlackLine, Inc. earningsThis company

    BlackLine earns most of its revenue from cloud software subscriptions, and this report will show whether existing customers are still expanding their use of the platform.

  2. Time to be announced

    BILL Holdings, Inc. earningsBILL

    BILL’s accounts-receivable software overlaps with BlackLine’s collections business, so adoption of those tools—not total payment volume—offers the closer read on their shared demand.

in 55 daysMon, Dec 14

  1. Time to be announced

    Oracle Corp earningsORCL

    Oracle also sells software for closing the books, consolidating accounts and reconciling balances, so its report can show demand in the market for BlackLine’s core financial-close business.