Stock daily read

What happened with BON today?

Why it moved
Explains possible causes using the day’s news and filings
Moving with the market?
Uses market moves and trading volume to assess what drove the change
What to watch next
The next thing that could change the call, and what to look for

No read yet

Uses news and trading volume to explain the day’s move and how it relates to the market.

Investment outlook

BON in three months: buy, wait or sell?

Stop guessing. Get the call, a three-month target price, the best and worst cases, and a source for every claim.

In the report
  • Buy / Wait / Sell rating
  • 3-month target price
  • Bear · Base · Bull
  • vs. the market

Company

Company overview

Bon Natural Life Limited supplies ingredients that functional-food and personal-care businesses use in their products. Through Xi’an App-Chem, it sells fragrance compounds and food ingredients such as stachyose and apple polyphenol. These ingredient sales generate most of its revenue, with fragrance compounds the largest category. It produces in China and sells mainly through distributors there, with a smaller overseas business.

It also sells health-supplement powder drinks and helps smaller Chinese health-product businesses develop finished products, from formulation and ingredient procurement to manufacturing products for them. Customers pay for products supplied to agreed specifications, including ingredient purity.

Two customers supply a substantial share of revenue, while a small group of suppliers provides much of its purchased materials. The business therefore depends on retaining these customers and maintaining supplies for production. Its food operations require Chinese production and business licenses and compliance with food-safety and labeling rules. Its supplement products have not been approved by a Chinese regulator as effective treatments or preventives for disease.

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Source: SEC filing

Red flags

Know what’s buried in BON’s filings before you buy

The risk section is the longest, dullest part of the filing. This keeps only what can really hurt you: where it hits, how hard, when it plays out.

Sorted into
  • Happening now
  • Could go wrong
  • Built in

Moat

BON says it has a moat. Does it hold up?

Every company claims an edge. Each one is checked against hard numbers like margins and returns: which hold, and which line gives way first.

Each edge rated
  • Strong
  • Moderate
  • Limited
  • Unproven

Related companies

  • Competition
  • Shared drivers
  • Supplier
  • Customer

Bon Natural Life Limited’s results hinge mainly on fragrance-compound and bioactive-ingredient prices, product mix and orders from a concentrated customer base—exposures these supplement peers reflect only partly.

  • Natural Alternatives International competes with Bon Natural Life Limited for supplement brands’ formulation and manufacturing work, including powdered nutritional products. Watch its revenue from making products sold under customers’ brands for a read on the business that overlaps with Bon’s functional-health services, rather than Bon’s fragrance ingredients.

  • USANA Health Sciences and Bon Natural Life Limited share exposure to Chinese consumers’ demand for nutritional supplements: USANA sells supplements to consumers and resellers, while Bon supplies domestic functional-health products and ingredients to business customers. USANA’s Chinese supplement business is the part to watch for that shared demand.

Agenda

in 14 daysTue, Nov 3

  1. Time to be announced

    USANA Health Sciences Inc earningsUSNA

    USANA’s report will show how demand for supplements among Chinese consumers is changing, offering a read on the market behind Bon Natural Life’s domestic functional-health business, which serves business customers.

in 43 daysWed, Dec 2

  1. Time to be announced
    Major

    Bon Natural Life Limited earningsThis company

    Bon Natural Life’s report will show whether sales of its fragrance compounds, supplement powder drinks and bioactive food ingredients generate enough gross profit to cover operating expenses.