KXIN in three months: buy, wait or sell?
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Kaixin Holdings’ vehicle-sales business focuses on premium passenger cars in China, including brands such as Audi, BMW and Mercedes-Benz. However, that business was reassigned, and its latest reported revenue came from auto services rather than vehicle sales. The company says it is resuming car sales and developing domestic and international customer bases.
In its used-car sales model, subsidiary Anhui Xin Jieying supplies purchase funding, controls buying and selling decisions, bears potential losses and receives buyers’ payments and service fees. Dealerships handle the customer-facing sale and vehicle-transfer formalities, while Kaixin supplies capital, branding and technology systems. Its remaining sales network consists of a single dealership, making that relationship important to operations. Sales depend on attracting buyers and selecting vehicles that can sell at suitable prices.
Dealerships must file with provincial commerce authorities, but gaps in local implementation can prevent completion and restrict operations. Kaixin also expects to seek additional outside financing to fund growth.
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Kaixin Holdings’ results hinge on restoring its reassigned Chinese car-sales business and funding continued losses, not on operating trends at these mostly overseas automotive retailers.
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