Stock daily read

What happened with IRTC today?

Why it moved
Explains possible causes using the day’s news and filings
Moving with the market?
Uses market moves and trading volume to assess what drove the change
What to watch next
The next thing that could change the call, and what to look for

No read yet

Uses news and trading volume to explain the day’s move and how it relates to the market.

Investment outlook

IRTC in three months: buy, wait or sell?

Stop guessing. Get the call, a three-month target price, the best and worst cases, and a source for every claim.

In the report
  • Buy / Wait / Sell rating
  • 3-month target price
  • Bear · Base · Bull
  • vs. the market

Company

Company overview

iRhythm Holdings, Inc. helps physicians diagnose irregular heart rhythms while patients go about their daily lives. Its Zio monitor and Zio AT patches record electrical signals from the heart. The company analyzes those recordings with its cloud-based ZEUS software and FDA-cleared algorithms, has qualified technicians check the findings, and sends reports to the ordering physician. Its mobile cardiac telemetry service also transmits data and provides technician notifications during monitoring when specified clinical criteria are met.

Almost all revenue comes from the United States. Contracted insurers supply most revenue, and Medicare, administered by CMS, is another major payer; hospitals and physician practices also buy services directly. Revenue depends on physicians ordering tests, payers covering them and the reimbursement rates they set. For long-term monitoring, patients must return the patch so iRhythm can process the stored data and issue the report needed to support a payment claim.

As a Medicare-enrolled diagnostic testing provider, iRhythm can provide services only with a valid order from a licensed healthcare provider and cannot directly solicit patients for diagnostic procedures. Many commercial insurers also require it to maintain Medicare enrollment and accreditation. Its systems are not intended for emergencies or patients who need inpatient monitoring for suspected life-threatening arrhythmias.

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Source: SEC filing

Red flags

Know what’s buried in IRTC’s filings before you buy

The risk section is the longest, dullest part of the filing. This keeps only what can really hurt you: where it hits, how hard, when it plays out.

Sorted into
  • Happening now
  • Could go wrong
  • Built in

Moat

IRTC says it has a moat. Does it hold up?

Every company claims an edge. Each one is checked against hard numbers like margins and returns: which hold, and which line gives way first.

Each edge rated
  • Strong
  • Moderate
  • Limited
  • Unproven

Related companies

  • Competition
  • Shared drivers
  • Supplier
  • Customer

iRhythm’s results hinge on monitoring volumes and payor reimbursement; Royal Philips’ BioTelemetry is an important direct competitor to watch that is missing from this list.

  • Boston Scientific’s Preventice Solutions competes for physician-ordered remote heart-monitoring business with iRhythm, which earns revenue from wearable patches and analysis services. Watch Preventice’s acceptance among doctors and institutions, since both compete on ease of use, price and reimbursement.

  • Baxter International’s BardyDx and Welch Allyn businesses challenge iRhythm both commercially and in court: they compete in heart monitoring while patients go about daily life and have brought patent litigation against it.

  • GE HealthCare competes with iRhythm’s patch-based monitoring by selling traditional portable ECG recorders, called Holter monitors, for diagnosing irregular heart rhythms. GE HealthCare sells medical equipment to hospitals and health systems; its Holter offering, rather than its broader equipment sales, is the relevant competition to watch.

Agenda

in 8 daysWed, Oct 28

  1. Time to be announced

    Boston Scientific Corp. earningsBSX

    Boston Scientific's report can show whether doctors and institutions are taking up its Preventice remote heart-monitoring services, a signal of the competition iRhythm faces.

in 16 daysThu, Nov 5

  1. Time to be announced
    Major

    iRhythm Holdings, Inc. earningsThis company

    iRhythm's report will show whether growth in Zio monitoring services is turning into revenue, or whether claim denials are eating into that gain.