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Salesforce snaps its losing streak with a cautious bounce off… — CRM | ApexTrader

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ServiceNow sells cloud software for enterprise workflows, AI, and automation, and it also works with large business customers through a direct sales force and partners. It overlaps with Salesforce because both sell cloud software to big companies and compete for the same enterprise software budgets, especially in AI-driven tools and customer-facing workflows.

Salesforce snaps its losing streak with a cautious bounce off 52-week lows

As of Jun 23, 2026

For informational purposes only.

Summary

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Salesforce finally broke its record losing streak with about a 2% bounce to around $153, offering a bit of relief after a more than 40% slide this year but not yet signaling a full turnaround. Today’s move looks like a mix of bargain-hunting and fresh attention on solid fundamentals — strong recurring revenue, growing AI-related sales, and a large share buyback plan — set against a still-hostile backdrop for tech and AI stocks. The bigger trend remains down and volatility high, so the key question is whether the stock can hold recent lows and stabilize rather than keep making new ones. The picture improves if backlog, AI usage, and cash flow stay strong and buybacks ramp, and worsens if growth or AI adoption stumble or the price falls decisively below its recent support area.

Salesforce finally gave investors a breather today. After two brutal weeks where the stock fell day after day and dropped more than 40% since January, it bounced about 2% to around $153. That’s a welcome change of direction, but it doesn’t suddenly erase the slide or the risk — it’s more like the elevator finally pausing between floors, not yet turning around and going back up.

Today’s trading was a bit of a plot twist: tech as a whole had another rough session, yet Salesforce managed to rise on slightly above‑normal volume. The stock is still well below where it was a month or two ago and far under its longer-term average prices, which tells you the bigger trend is still down. A lot of short-term indicators say “oversold” in plain English: the price has fallen fast enough that bargain-hunters naturally start sniffing around.